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I like the new BBC stuff. I certainly don't think like this.
But then I like almost everything Lambie Nairn has done. Now he is a branding genius but he only really gets talked about in TV circles.
He created the classic Channel 4 logo.
And he started these charming little fellas.
Hard to appreciate now how innovative they both were at the time.
Recently he's done this
which is a pretty good bench mark for modern, consumer branding.
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Yeah, though the latest idents for BBC One werent by Lambie Nairn.
He has done some good stuff, personally I love the idents he did for Canvas in (i think) Belgium. I'll see if I can find a video of it.
Posted by: Rob Mortimer | Oct 20, 2006 at 20:05
Yes you're right. The missing sentence from that post was...
But then I almost always like the BBC idents because I almost always like everything Lambie Nairn has done...
Thinking faster than typing!
Posted by: Ben | Oct 20, 2006 at 20:52