Beautiful, colourful new Lurpak ad from Dan and Ray at the old place. Also, lovely new packaging by Guy F.
Jan 16, 2012
Colourful can be wonderful
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Ben
Head of Design, GDS, Cabinet Office. Co-founder Newspaper Club, spare part at RIG. (Also ID8, San Francisco).
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Oh that's lovely. I do like the patterns through the purple cabbage, and the blue plaster. Really nice advert that you keep on watching because you want to see what else they get in there. I've enjoyed the previous Lurpak ads because they're intentionally not brand-heavy, it's all about the food itself and that sells the quality more. Nice work.
Posted by: Leanne Johnson | Jan 16, 2012 at 12:47