Early morning, sat having a cortado, I noticed this logo on the dentist surgery over the road.
At first I noticed the rounded bits of the ends of the letters, the stems. The way they were all the same shape. That's pleasing, I thought.
Then I spotted it.
The teeth. Nice touch.
The implementation of the whole brand could be sweeter and this won't win any awards, no pencils, no rosé on the beach, but we criticise logos all the time so it's nice to give one a little bit of praise.
I can't find who did it, if you know please let me know and I'll update the post.
Recent Comments