Q10 J Drut asks: What's the ideal relationship between creative/design and strategy/planning?

Another one I'm not sure I'm fully qualified to answer that as most of my experience is in design agencies who don't tend to have planners. But anyway, I think it's best if anyone shares their toys with everyone else, if everyone is open and that they share ideas early - whilst at the same time remembering that certain people do certain things that you can't do. Just like you do things they can't do